How Instagram Makes Money, Understanding Instagram Business Model

How Instagram Makes Money, Instagram Business Model and How does Instagram Make Money – Unicornomy Analysis

How Instagram Makes Money
How Instagram Makes Money

#Instagram is the new favorite amongst millennials, I guess almost everyone who I know is on Instagram and no one has a clue on how to use this right!  Anyways, I was doing some research on the advertising options that Instagram has and thought it would be awesome to know How Instagram Makes Money and Instagram Business Model.  Let’s look at some facts about Instagram before moving to Business Model of Instagram.

About Instagram, Funders, Founders and Facts

Instagram was started just for fun, just like other social networks, with no intention or clear visibility to make money any time in the near future.  It is a photo sharing app that does just one thing, share photos in a vertical array of pictures from millions of user accounts.

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Amazon Business Model and How does Amazon Make Money

Amazon Business Model and How does Amazon Make Money – Unicornomy Analysis

Amazon Business Model & How does Amazon Make Money
Amazon Business Model

Amazon is the one company that every startup rookie has heard of! Correction!  You can’t be a startup junkie unless you’ve heard of Amazon! aka the Grand Daddy of all E-Commerce companies in the world.  It’s the world’s largest E-Commerce Company and World’s Largest Listed E-Commerce Company.   It’s most fierce competitor in India is FlipKart.com!  Globally it competes with eBay and Alibaba (Interesting Read on Jack Ma) in most locations.

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How does WhatsApp Make Money

How does WhatsApp Make Money – Unicornomy Analysis

How does WhatsApp Make Money

About WhatsApp, Funding, Founders & Funders

About WhatsApp Founders : WhatsApp (WhatsApp Inc.), founded in 2010 by Brian Acton and Jan Koum, both ex-employees of Yahoo

WhatsApp Funding : Funded by heavy weights like Sequoia Capital (with a meager 250K USD) who made a killing when it got acquired by FaceBook for 19 Billion USD (when WhatsApp had less than 100 Million USD in revenues).  Today WhatsApp boasts of more than a Billion Users across the world on all the OS platforms and is a fully onwed subsidiary by FaceBook Inc.  Before we move on to How does WhatsApp make Money, lets take a look at what the Business Model of WhatsApp is.

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DIY VC Investment Deck via a Pitch Deck Template

How to Make a Subtle yet Killer Investment Deck using a Pitch Deck Template

VC Pitch Deck Template

Pitch Deck is something very similar to Teen – Age Sex!  Yes, Every one thinks they know it, Every one thinks everyone else is doing like them!  Where the fact of the matter is Very Few Know how to “Do It Right” – If you know what I mean 😀

People think they can take a friend’s deck i.e. using friends deck as a pitch deck template and edit the required and Ta-Dah! their deck is ready!  It’s like you (who weighs 100 Kg) using some one else’s (who weights 50 Kg) Pants after they are done with it.

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How do Credit Card Companies make Money

How do Credit Card Companies make Money – Unicornomy.com Analysis

How do Credit Card Companies make Money

Do Credit Card Companies Make Money if you pay full? Many noobs still ask this despite the rise of the Fintech StartUps and Wallets!  Credit Cards is one such thing that many people can not live without and many people don’t even want to use one.  If used right, can save you lot of money in terms of interest on investments (short term) or get you loyalty points and so on, but if used wrong, will spare no horror in your way to mess up your credit life and financial life forever.

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How does Craigslist Make Money

How does Craigslist Make Money – Unicornomy.com Analysis 

How does Craigslist Make Money
How does Craigslist Make Money

How does Craigslist make money is a question that almost all newbies on craigslist have.  Well, it is one of those internet players (older internet players) who survived the dot com burst and made it out strong.  The underlying principle was simple – give people of the 90s a platform or a medium to advertise their stuff for sale, gigs, books etc.  for a fee and get lakhs and millions of other people to view those ads and give the advertiser some monetary advantage.

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Payment Gateway Business Model

Payment Gateway Business Model: Analysis by Unicornomy

Payment Gateway Business Model

All this halla-boo around E-Commerce and Internet StartUps would not have been possible without quality FinTech StartUps called Payment Gateways.  A Payment Gateway or a Payments Aggregator is an infrastructure company which is essentially a software and is marketed as a service (SAAS).  The infrastructure of the payment company is embedded into the core of the e-commerce or payment accepting company via an API.  Every transaction that is successfully routed through their infrastructure is charged with a transaction processing fee called TDR in Payment Gateway (TDR – Transaction Discounting Rate expressed as a Percentage of the transaction value).  Here we present a detailed overview of their business model.

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Business Model of FlipKart

Business Model of FlipKart: An Analysis by Unicornomy.com

Business Model of FlipKart

FlipKart.com the Indian Unicorn – The poster boy of the Indian StartUp Ecosystem, is the center of attention in everyone’s living room at the time of shopping for near and dear ones. While shopping and looting the numerous discount offered by the e-commerce giant many a times people wonder how on earth does FlipKart make Money?  Does Flipkart even make money?  What is the Business Model of FlipKart?  How long would FlipKart continue to give discounts to lure customers in?  Here is a comprehensive analysis of the E-Commerce Giant’s Business Model for the aspiring learners.

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Business Model of Myntra

Business Model of Myntra – Analysis by Unicoromy

Business Model of Myntra

Myntra – The App only Fashion Retail E-Commerce player, is the blue eyed boy of the Indian StartUp Ecosystem, because it achieved the ultimate feat of a VC funded company being acquired by a larger player.   Its Business Model revolves around retailing of high margin apparel over its app (earlier website as well).

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